Podcast For Business

Go beyond online advertising. Business podcasts are cost effective and awesome digital storytelling. Net radio is HUGE and a great way to reach clients, targets and prospects. Let’s start an online radio for your business as an element of its social media strategy.

Yes, my business needs a podcast!

Benefits of our Podcast for Business services include:

  • Directly highlighting the benefits of your company's product/service in your own program

  • Establishing yourself as an authority/thought leader in your business space, setting the agenda in the industry and giving potential clients added value

  • Speaking to your audience directly, in a friendly manner (they get to know you!)

  • No need for technical/communications expertise - we take care of that stuff for you

The spotlight's on you

The Podcast for Business team works with you to carefully select the topics to be covered in your podcast interview series, so that we meet your marketing & communications objectives. This means you provide us with background material on the subject matter and we have a short discussion before conducting the interview.

How you become a thought-leader

Your podcast cannot be just an advertisement. If it is, no one will want to listen to it. That's why during the interview we engage you in a conversation that shows off your knowledge and expertise to your targets and clients, keeping you top-of-mind when they have a problem or concern.

You're not just selling a product or service, you're selling yourself. More than just words in a press release, your produced podcast interview will give listeners not only an idea of your professional knowledge, but also show who you are and what it's like to work with you.

Let us handle the details

With over 20 years in the broadcast and communications' industries, we deal with the details of producing your podcast like the interview scheduling, prep/background material, sound recording and any other technical particulars. The final, edited version of your podcast interview will be concise and punchy content that will keep your clients and targets coming back for more. We can also help you to promote your podcast content via comprehensive social media strategies that make use of LinkedIn, Twitter, or Facebook.

Our business podcasts service can also be hired as a form of media training for your enterprise. We interview your people to give them experience in how to deal with the news media.